Ocean State Montessori
OCEAN STATE MONTESSORI SCHOOL
The oldest Montessori school in Rhode Island gets a modern website
More than 40 years of fostering independence, self-esteem, and a life-long love of learning
summary
Creating a mobile user experience and self-maintained CMS
The Ocean State Montessori School's website was dated in both content and design. It was not mobile optimized and the content needed updating. However, it was also not easy for anyone within the organization to update the content on their own. The website heavily relied on text, and while there was a library of beautiful photos, they weren't being utilized.
website
A website for current parents and those who want to learn about Montessori Education
When talking about the goals of their new website, it was very clear that there were two distinct goals. The first was to attract prospective parents to their school, the second was to help existing parents navigate their site for items such as schedules, events and news. We did this by making a clear navigation. Programs & Admissions for visitors that want to learn about Montessori Education and a For Parents page for parents with a currently enrolled student.
branding
Let Your Colors Shine
Ocean State Montessori already had a great brand identity, featuring rich blue and red colors. Their logo and other branding just was not being used well in their old website. We utilized different assets and their monogram throughout the website.
photography
As a parent-community school, one of the parents who is a professional photographer, had previously volunteered to photograph the school, classrooms and children. We used these beautiful photos and placed them throughout the site. On each page, there is a prominently featured image at the top, in addition to several featured images throughout. Fun photos of children at play helped break up a text-heavy page such as their FAQ.
